Vibe vs. tvScientific: Why Patented AI Outperforms Basic CTV
Discover how tvScientific's AI-powered platform outperforms Vibe's basic product with optimization and guaranteed outcomes for performance marketers.
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With 71% of US households having at least one connected device, CTV is quickly becoming one of the most effective ways to reach consumers.
What used to be an expensive channel with limited data now helps marketing teams boost ROAS, increase brand lift, and drive revenue. It's no wonder marketers are making CTV advertising a permanent part of their media mix.
This guide will help you take your CTV campaigns to the next level — no matter where you are in your journey.
Discover how tvScientific's AI-powered platform outperforms Vibe's basic product with optimization and guaranteed outcomes for performance marketers.
Inside Performance Advertising with Jason Fairchild delivers unfiltered insights, strategic perspective, and hard truths from inside the evolving...
From defining your audience to calculating incrementality, this article explains how to apply incrementality testing to CTV advertising.