tvScientific is the first performance advertising platform built for the connected TV. The tvScientific platform combines the power of television and the precision of digital marketing to deliver measurable impact for any business that requires a person to make a purchase or take an action. tvScientific offers a self-managed solution for performance marketers, making test-and-learn agility possible in the TV space. The platform uses proprietary, deterministic ID technology to segment and target consumer audiences at scale, while its dashboard gives marketers access to real-time reporting, including pinpoint-accurate attribution and ROAS calculations.
An Idealab company, tvScientific was co-founded by senior executives with deep roots in programmatic advertising, digital media, and ad verification. The company is headquartered in Pasadena, California.
Co-Founder + CEO
A recognized leader in the ad tech industry with a proven track record of innovating and scaling new technologies and business models.
Co-Founder + CPO
A media executive and digital leader with nearly 20 years of experience building, leading, and growing digital media business.
Experienced Chairman, Founder, and Chief Executive Officer with a demonstrated history of building internet technology companies.
Co-Founder + Board Member
Forward-thinking executive dedicated to helping technology-based companies scale for financial growth, operational excellence, and industry leadership.
A sales and marketing executive with a 20-year track record of top performance within advertising, mobile, internet, and SaaS companies.
A digital advertising and marketing leader with a focus on building out proven growth strategies for ad technologies.
Vice President Business Development + Partnerships
A digital industry leader with a long history in online advertising and e-commerce focused on strategic partnerships and product.
Vice President Client Success
A leader in the performance advertising technology space with over 15 years of experience building global customer teams and solutions.
Before joining tvScientific, a senior engineer at Directv's Innovation lab and a co-founder at a real estate focused startup.
A software engineer from Los Angeles and Seattle who draws from experience at OpenX, Amazon, and Ticketmaster.
Experienced software engineer creating data-driven web applications for the past twenty-five years, most recently at OpenX and Idealab.
A consummate professional developing strategic partnerships that enhance publisher's monetization and user efficiency.
Sales Professional with experience in working with performance marketers, DTC brands, and B2B marketers in the digital video ecosystem