ABOUT US
tvScientific by Pinterest
TV has always had the power to move people. What it has not always offered is the speed, precision, and accountability performance marketers need.
We built tvScientific to change that.
Now, as tvScientific by Pinterest, we’re bringing together Pinterest’s predictive intent signal and tvScientific’s Performance TV platform to help advertisers reach high-intent customers earlier, drive real business outcomes, and understand TV’s impact with greater clarity.


What makes us different
Reach customers earlier in their decision-making journey:
Most CTV targeting still relies on the same three sources: past behavior, broad demographics, and purchase signals. Useful, but backward-looking. We help advertisers reach people earlier in the decision-making process using high-intent data.
Optimize toward real outcomes:
Our AI-powered platform is built to drive the business results that matter most, from purchases and installs to subscriptions and incremental growth.
Prove TV’s full impact:
We help marketers understand how TV contributes across the funnel and across the broader media mix, not just within a single channel.
Powered by tvScience
At tvScientific by Pinterest, science is not a slogan. It is how we build.
From optimization and attribution to testing and reporting, our passion is to create a platform that helps performance marketers make better decisions with more confidence.
That means better targeting, optimization, and measurement.

Our commitments
Performance
We build for measurable, repeatable outcomes.
Transparency
We believe marketers should understand what is working and why.
Innovation
We advance the science of TV through optimization, measurement, and real-time learning.
Accessibility
We make Performance TV more usable and impactful for businesses of all sizes.
Meet our leadership team
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