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tvScientific Partners with Adjust for CTV Integration

Admin -  
18 May 2022
The latest partnership enhances omnichannel strategies from impression to post-app installation Leading connected TV performance advertising platform, tvScientific, today ...
News

NBCUniversal Partners with tvScientific to Launch Peacock Ad Manager ...

tvScientific Press -  
29 April 2022
Strategic partnership with tvScientific, the most sophisticated performance advertising platform built for connected TV, will expand self-service buying and attribution and make ...
News

tvScientific Raises $20 Million in Series A Funding

Jason Fairchild -  
21 April 2022
Funding led by Norwest Venture Partners, with participation from strategic partners NBCUniversal and Hearst Ventures   PASADENA, CA — April 21, 2022 — tvScientific ...

Blogs

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CEO Jason Fairchild on tvScientific's $20M Series A Funding Round

Jason Fairchild -  
27 April 2022
We are thrilled to announce we’ve raised $20M in Series A funding, led by Norwest Venture Partners with participation from NBCUniversal and Hearst Ventures.  This is a major ...
Blog

Growth Marketing Strategy: 5 Tactics to Maximize ROAS

Jason Fairchild -  
27 April 2022
Know what to measure, how to test, and improve your conversion rate to get the most out of this powerful and exciting revenue stream. Growth marketers live by one rule: Always. ...
Blog

What Is OTT Advertising? Why Over-the-Top Is the Channel to Watch

Jason Fairchild -  
26 April 2022
OTT advertising is democratizing marketing. Here’s why you should pay attention. The ways consumers engage with television have changed with the rise of the internet, as ...

White Papers & Reports

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Reports

How CTV Advertising Powers the Performance TV Revolution

Admin -  
18 May 2022
From rabbit ears to Roku, networks to Netflix, the television is the center of millions of American households — and the center of American advertising. The privilege of reaching ...
Reports

White Paper: Multi-Touch Attribution in the CTV Environment

Admin -  
16 May 2022
The TV advertising landscape has evolved, but some advertisers are still stuck in the past. Even with access to advanced technology and data collection, some are still using ...
Reports

What Is CTV? A Complete Guide to Connected Television

Jason Fairchild -  
9 February 2022
Everything you need to know about what CTV is, how it works, and how advertisers can make the most of this powerful channel. The way we watch television is changing, and we have ...
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