TV has always been the most important and powerful screen in the American home. Now, digital-first marketers can drive ROI in the most influential medium in history.
As of 2020, more than 63% of all U.S. TV viewing time was on streaming services. TV has been and is headed towards a major change in viewing habits. This opens opportunities for advertisers looking for new ways to reach their target audiences. Join us, as our CEO Jason Fairchild discusses the impact of the history of performance marketing, where TV advertising is going next, and much more!
To learn about these things and more, check out Forbes’s article.
tvScientific Launches CTV Performance Advertising Solution for Games - More than 1 million installs already delivered at an average CPI of $1.90.
Inflation may be up, but consumer spending is strong. Our CEO Jason Fairchild shares how to get the most out of your ad budget in this economy.
Business Insider asked 12 VCs, with recent investments in ad and marketing tech, and asked them to pick the most promising companies in and out of...