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Performance Marketing World: Why Amazon Will Not Devour Advertising

AdExchanger: How Wildgrain Developed The Right Recipe For CTV Advertising

tvScientific Hires Brad Murphy as Head of Brand Sales to Accelerate Adoption of Performance TV

eMarketer: tvScientific funding round signals increased interest in ad tech

tvScientific Raises $25.5 Million in Moves to Bring Performance Marketers to CTV

Exclusive: Ad tech startup tvScientific raises $25.5M

TV 2.0: Driving measurable business outcomes

tvScientific Granted Patent for TV Outcome Optimization Technology

Partnerize x tvScientific Integrated Partnership

Why Martin Sorrell is investing in CTV buying platform tvScientific

Check out the pitch deck startup tvScientific used to raise $9.4 million to make TV ads as measurable as Google and Meta ads

The Changes Coming to the Digital Video Landscape in 2024

It’s Time to Change How We Buy TV Ads

Turning Linear TV Dollars Into Streaming TV Dimes

tvScientific Rolls Out Cost-Per-Outcome Model for CTV Ad Campaigns

All Advertising is Performance Advertising