tvScientific Rolls Out Cost-Per-Outcome Model for CTV Ad Campaigns
tvScientific, the performance advertising platform for connected TV (CTV), was featured in an article by Insider Intelligence on August 21, 2023.
Unified currencies are a useful tool for upper funnel marketing tactics, but miss the point for advertisers that are focused on bottom-of-funnel outcomes.
tvScientific, the performance advertising platform for connected TV (CTV), was featured in an article by Insider Intelligence on August 21, 2023.
tvScientific, the performance advertising platform for connected TV (CTV), was featured in an article by AdExchanger on August 17, 2023.
Online publication StreetFight featured our Chief Revenue Officer Shannon Jessup to discuss the rise of UGC in CTV.