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Welcome to tvSci Guide! Read more for March 2026 product updates, customer spotlights, and pro tips that help you get the most out of Performance TV.

tvScientific Mar 19, 2026

Jason Fairchild explores the black box problem in performance advertising and why transparency is essential for sustainable, measurable growth.

Jason Fairchild Mar 19, 2026

Jason Fairchild outlines how publishers can adapt to LLMs by building direct audiences, diversifying revenue, and creating more resilient business...

Jason Fairchild Mar 17, 2026

State of Performance TV 2026