The Ad Break
Is Your Holiday Measurement Plan Built for How People Buy Now?
The questions, signals, and tools helping marketers measure TV with more confidence.
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State of Performance TV 2026
Trends that will shape your advertising strategy
Your Guide to Baby Boomers in 2026: Designing TV Advertising for an Audience That Still Pays Attention
Baby Boomers show how Performance TV drives action in 2026, from streaming-era discovery to real purchase behavior.
Emily Duncan
Jul 30, 2026
What It Actually Means to Be a Great Growth Marketer
After more than 25 years building and testing new growth channels, Jason Fairchild shares the mindset and skills that separate elite growth marketers...
Jason Fairchild
Jul 28, 2026