Test with confidence with tvScientific
tvScientific is the most sophisticated performance advertising platform built for connected (CTV) advertising.
Access our curated TV inventory directly through the tvscientific platform. Tap into our 15k unique targeting segments or build a retargeting audience.
One-to-one attribution is the norm on search and social, so why not CTV? tvScientific's multi-touch attribution and always-on incrementality testing makes ROAS a given.
In addition to our managed service offering, we also offer self-serve access to the full power of the tvscientific platform. Launch campaigns in minutes with no minimum spend.
tvScientific is partnered with prominent connected TV companies. Our current list includes NBC Universal, Hulu, Pluto, Tubi, Univision.
"All VOD is not created equal. Understanding the various delivery mechanisms and how to measure performance between them has been an important part of our success with CTV media buying."
NICHOLA MARLIN, VP OF PERFORMANCE MARKETING, OMAZE
Maximize your reach with tvScientific
The number of ad-supported video-on-demand (AVOD) viewers in the U.S. will equal around 140 million by the end of 2022.*
*Statista, February 2022
CTV is at a tipping point
According to the latest data, 85% of US households have at least one connected TV device in the home.
CTV is prime for brand recall
46% of consumers say TV and streaming ads are the most memorable, compared to 33% for social media ads.
CTV is the home for OTT
Connected Tvs are favored over non-connected or browser-based streaming by over 80% of consumers.