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tvScientific Wrapped: 2025 Year in Review

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Powerful new payouts, easier billing, and fresh insights for 2026 | December 2025 tvSci Guide

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5 holiday ad campaigns that got it right in 2025

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As CTV advertising evolves, here’s what it can learn from the $200B paid search model

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10 questions marketers need to ask when evaluating a Performance TV platform

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TV 2.0: Driving measurable business outcomes

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Why streaming price hikes aren't scaring off subscribers

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The Trade Desk vs. tvScientific: Who’s leading the way in Performance TV optimization?

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6 signals of progress in performance TV I’m thankful for this year

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The YouTube TV-Disney fight and the brand vs. performance TV advertising divide

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Future-proof your brand discovery: Why smart marketers are expanding beyond search ads

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Proven outcomes, smarter workflows, and stronger results| November 2025 tvSci Guide

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Media and adtech in the 2030s: A transformative decade ahead

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Proof over promises: LG, Wildgrain & Rockerbox share the data behind Performance TV

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MNTN alternative: 4 reasons why marketers are switching to tvScientific

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