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7 Key Components of a Winning Customer Acquisition Strategy

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August 2023 News Roundup: CTV Ad Spend Reaches $1B, Barbie’s Marketing Success Breakdown, and More

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Supercharge Your Holiday Sales with Performance TV

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7 Demand Generation Examples to Inspire Your Next Campaign

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7 B2B Demand Generation Strategies That Go Beyond CPC

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What Is a Demand Generation Manager? Responsibilities, Salaries, and More

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The Demand Generation Funnel: A Top-to-Bottom Guide

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8 Demand Generation Metrics Marketers Need to Measure in 2023

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7 Demand Generation Strategies That Make the Most of Your Budget

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July 2023 News Roundup: CTV Market Growth, Google’s New Marketing Playbook, and More

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Demand Gen vs. Lead Gen: What CTV Marketers Need to Know

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June 2023 News Roundup: Unpacking the CTV Ad Surge, Marketing’s Broadening Role, and More

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3 Gaming and Mobile App User Acquisition Platforms That Belong on Your Shortlist

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9 User Acquisition Metrics Marketers Need to Know

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What Is Paid User Acquisition? An Introduction for Your Next Campaign

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7 Ways to Master User Acquisition Strategy with Connected TV Ads

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Advertising on Television: Everything You Need to Know About the TV Medium

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